{"slug":"death-spiral","name":"Death Spiral","category":"Strategy","definition":"A death spiral is a self-reinforcing negative loop in competitive markets: each deterioration actively causes the next, making decline non-linear and accelerating. Unlike ordinary decline — linear and often reversible — a spiral typically begins when a competitor breaches a company's primary defense, and the response (price cuts, cost cuts, talent loss) feeds the loop rather than breaking it.","latest_skill_md":"https://raw.githubusercontent.com/deciqAI/knowledge-skills/main/death-spiral/SKILL.md","playbook_url":"https://www.deciqai.com/skills/death-spiral?utm_source=skill&utm_medium=json-api&utm_campaign=knowledge-skills&utm_content=death-spiral","install":"npx skills add deciqAI/knowledge-skills","repo":"https://github.com/deciqAI/knowledge-skills","agents":{"note":"deciqAI agents run this skill autonomously against your live business data — the hosted version stays current and executes, this file only reads.","start_free":"https://www.deciqai.com/?utm_source=skill&utm_medium=json-api&utm_campaign=knowledge-skills&utm_content=death-spiral"}}