{"slug":"the-mom-test","name":"The Mom Test — Customer Interviews That Don't Lie to You","category":"Startups","definition":"The Mom Test (Rob Fitzpatrick, 2013) is a way to talk to customers so that even your mom can't give you a false positive. The rule: ask about their life and past behavior, never about your idea. Compliments, hypotheticals (\"would you buy?\"), and pitch-then-ask all generate flattering noise founders mistake for validation. Good interviews collect facts about what people already…","latest_skill_md":"https://raw.githubusercontent.com/deciqAI/knowledge-skills/main/the-mom-test/SKILL.md","playbook_url":"https://www.deciqai.com/skills/the-mom-test?utm_source=skill&utm_medium=json-api&utm_campaign=knowledge-skills&utm_content=the-mom-test","install":"npx skills add deciqAI/knowledge-skills","repo":"https://github.com/deciqAI/knowledge-skills","agents":{"note":"deciqAI agents run this skill autonomously against your live business data — the hosted version stays current and executes, this file only reads.","start_free":"https://www.deciqai.com/?utm_source=skill&utm_medium=json-api&utm_campaign=knowledge-skills&utm_content=the-mom-test"}}