── ── Mental model

势 — Strategic Momentum Model

势 (shì) is the propensity of a situation to evolve in a direction — a wave you read and ride, not power you exert. The five phases (蓄势→谋势→借势→得势→造势) are sequential; skipping one creates fragile momentum that reverses. The universal failure mode: mistaking activity for momentum, or attempting 造势 before achieving 得势.

How it works

Output artifact: Momentum Phase Map · Gate rule: Answer each gate with specific, observable evidence — not aspirations.

Step 1 — Diagnose current phase (assign ONE only)

· Phase · Defining Activity · Evidence Required · · --- · --- · --- · · 蓄势 Store · Capability building; patient waiting · 3+ specific capabilities being built now · · 谋势 Plan · Forward insight; seeking partners · Differentiating insight + ≥1 committed partner · · 借势 Leverage · Riding a macro wave · Named macro trend with exponential trajectory evidence · · 得势 Obtain · Focus discipline; less is more · Specific evidence of compounding returns · · 造势 Amplify · Resonance events; transmission · 3+ live amplification channels already generating signal ·

When to use it

  • user says 'we need to pick up speed', 'why aren't we getting traction', 'when should we scale / raise / launch', 'our efforts feel scattered', or 'are we ready to grow'
  • entering a new market or venture
  • post-pivot phase reassessment
  • pre-investment readiness check

When not to use it

When the decision is routine and reversible, applying a formal method costs more than it returns.

Worked example

Amazon's Strategic Momentum, 1994–2007

Amazon's growth from a garage startup to the dominant e-commerce platform is a textbook five-phase 势 case, documented in primary sources.

Install this skill (free, MIT)

$npx skills add deciqAI/knowledge-skills
View 势 — Strategic Momentum Model source on GitHub →

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